18. 3. 2016
Mercedes-Benz Prague Fashion Week F/W 2016
A new collection by Free Circle that wittily seeks to transcend the boundaries of what we perceive to be possible. Functional fabrics made of recycled materials, designs printed precisely according to the wishes of each individual customer, 3D body scans that translate body measurements into custom-made clothing – we’ve fast-forwarded to the moment it all becomes part of our everyday lives.
Do something out of the ordinary and peer through the lens of a microscope at the very first fabric you find. You’ll need to dispel the blur by turning the dial. As you come nearer to focus, observe with what anticipation you await that sudden rush of excitement as a wondrous sight unfurls before your eyes in astonishing clarity.
Infinite fibrils intertwine to give life to intricate patterns – sometimes erratically tipped into splendid turmoil, sometimes gracefully cast into orderly composition – all to become the fabrics we see with our naked eyes. And then you realize – every minute of every day, entire microcosms thrive in plain sight, yet are never seen. You begin to sense that a great deal of thought lies behind their structure. A carefully devised order. You are reminded of nature. Technology and nature unexpectedly become one.
Monika Drapalova and the team at Free Circle have decided to look through a metaphorical microscope at what the world of clothing will be like in times to come. The blur disintegrating with the steady turn of the dial, we catch our breath as a picture suddenly comes into focus – 3D body scanning, printing, welded seams and a myriad of other innovations enabling customization and personalization to become the norm. Each piece an original, made or inspired by you. Sustainability achieved through maximum efficiency in resource use by producing on demand. No waste, no stock. This is the world we have set out to pursue. And this collection? Look at it as a manifesto of sorts, steering us into realms unknown yet full of possibility to make those two ends – technology and nature – meet at last.